Empty prayers for consumer downloading?
In May, Susanne Ault reviewed some NPD Group findings for Video Business magazine.
Here is an excerpt:
“Breaking down consumer preferences, 63% of spending was on standard-definition DVD purchases; 18% DVD/Blu-ray rentals; 9% cable/satellite video-on-demand; 7% Blu-ray purchases and 3% Web-based downloads and online streaming.”
That sound you hear is me chuckling. More:
“In the past three months, 9% of consumers with home Internet connections said they streamed a movie online. Last year, 5% of people said the same. Also, 8% said they rented an online movie, versus 4% last year.
Movie downloads on videogame consoles drew less than 5% of consumers.”
Click here to read the full article.